Once upon a time... Le Baizenville

A leather goods item with a whimsical origin, the baisenville makes its grand return in the 21st century thanks to the vintage trend. Between secret stories and its arrival in Fashion, let us tell you the story… of the baisenville!

A bit of history

The baisenville, or baise-en-ville, truly lives up to its name as its meaning is as… evocative as its title. To understand its significance, simply take the expression literally! The baisenville made its debut in 1934 in the form of a bag, often equipped with a wrist strap, to carry the "survival kit of the bad sleeper." At that time, consumer society was at its peak, and while opulence was felt through outings (theater, cinema, restaurant…), it was also present in carnal pleasures and romantic flirtation. The motto was then: "enjoy life," at all levels, or almost!

Stigmatized by the sexism of the era, the baisenville was at that time a typically masculine leather accessory. It contains the essentials that men need for a night away from home; carrying a baisenville boldly displays one's nocturnal intentions. But with elegance! The baisenville is indeed always made of leather, features a pocket on the front, and has a flap with a buckle. The infamous Gainsbourg even honored it in his song "Dispatch box": "I take my baise-en-ville, I'm off to Delta Ville, With my dispatch box"…

The baisenville and fashion

As we mentioned, the baisenville was historically worn by men since the 1930s. It experienced a resurgence in popularity in the 1970s among stylish individuals in their forties, reaching its peak in fashion in the 21st century. Indeed! For years, fashion has been looking back and embracing the vintage style, much to the delight of baisenville enthusiasts. For while this item with a colorful past resurfaces, it aims to restore its image by shedding its sexist attributes. Indeed, the baisenville is now embraced by both men and women who showcase it in androgynous masculine-feminine looks.

In terms of design, the baisenville reveals itself once again in a new light. Initially made of leather, it is now available in a nylon version for a sporty chic look. Complete the outfit with beige chinos, a light shirt or a white t-shirt, and sneakers to enhance the casual effect.
If you prefer to return to the basics, opt for a leather baisenville with a preppy look: pleated trousers, a shirt under a sweater, a blazer, and loafers will be perfect to complete your style.